The Golden Pineapples Awards, in partnership with Hillebrand GORI, took place on September 19, 2024, celebrating the brilliance of the UK drinks and hospitality industry with an unforgettable awards ceremony. Now in its third year, The Golden Pineapples Awards have cemented their reputation as the most prestigious event in the industry, bringing together professionals to honour exceptional drinks and hospitality achievements.

Hosted at The Steel Yard, the event gathered colleagues from service, retail, distribution, brands, and supporting businesses to network, fundraise, and reconnect with friends. This year’s awards once again recognised businesses that have made significant contributions to the industry, highlighting their impact on the workforce at this unique celebration.

The evening featured a standing drinks reception, canapés, food bowls, a handful of distinguished awards, and top-tier entertainment. Attendees included buyers and procurement experts, leading companies in drinks retail and hospitality, The Drinks Trust Patrons, suppliers, manufacturers, and the special guest of the night—international songwriter Gary Barlow!